The Rise of Wellness Travel
As the world begins to recover from the COVID-19 pandemic, one of the fastest-growing trends in travel is making a big comeback: wellness tourism. After all, after two years of being cooped up at home, it’s no surprise that many of us are eager to experience new places and relieve some cabin fever. In fact, in a recent American Express survey, nearly 80 percent of respondents indicated that they wanted to spend more on travel that improves their well-being. We take a look at some of the reasons that wellness has become a must for people looking to travel again.
People are experiencing record levels of stress
Even pre-COVID, American adults were reporting rising levels of daily stress. Now that the pandemic has introduced stressors like social isolation, health concerns, and having to navigate an ever-evolving digital landscape, that stress has reached record levels. Now more than ever, travel offers an opportunity for us to relax, reset, and experience life beyond the living room once again. If you’re struggling with burnout or just need a break, take a trip that incorporates a wellness activity like yoga, meditation, or spending time in nature.
People want to take their new wellness routines on the road
For people who have already developed personal wellness routines to cope with the pandemic, sticking to those habits on vacation is a common concern. Fortunately, meditation and forms of mindful movement like yoga are now widely accessible, so getting a change of scenery doesn’t have to mean giving up a great stress-relieving outlet. Travel opportunities that incorporate wellness practices are attractive and increasingly available options for travelers wanting to keep their existing habits or looking to build new ones, all while discovering the world.
The way we think about travel is changing.
Above all, society is beginning to realize that travel is itself a form of wellness. Our time inside has shown us that the very act of experiencing a new destination has invaluable benefits for mental and physical health at a time when we need it most. Going on vacation is an opportunity to balance stress levels, improve physical fitness, and gain a myriad of mental health benefits provided by travel. Taking time off for a getaway is no longer a luxury, but a self-care necessity.
Travel is a fantastic way to heal burnout, but don’t let the stress of planning stop you from taking advantage of this form of self-care. To get a wellness travel experience that is equal parts restorative and adventurous—and incorporates everything from hot springs and yoga to exploring centuries-old wineries and historic small towns—join Terra & Tu on our Tuscan wellness retreat. You’re invited to explore Tuscany’s rolling hills, relax by the pool at our private villa, and hit the reset button with an unparalleled wellness travel experience.
